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value proposition

value proposition1-800-DOCTORS:

  • Offers a truly unique, highly measurable consumer communications channel resulting in more inpatient and outpatient revenue
  • Represents an effective patient acquisition tool
  • Increases average patient value
  • Creates greater doctor loyalty
  • Increases the value and effectiveness of existing advertising and marketing
  • Captures callers who…

– are aware of the hospital but don’t use its services

– are unaware of the hospital or its services

– don’t know the hospital has a doctor referral service

  • Creates a powerful and unique competitive advantage
  • Enhances the hospital’s ability to engage in relationship marketing efforts with both consumers and doctors
  • Expands consumer demand for hospital services
  • Serves a community need to access good doctors with recommendations from their local hospital